Hello! Hooray! Let the show begin...
Based in Los Angeles and currently working as an artist manager at Cardiff Giant Management specializing in digital strategy, social media management, and content creation for blink-182 and Simple Creatures (Mark Hoppus and Alex Gaskarth).
Previously, I was the head of digital marketing at BMG Recorded Music with a roster of artists including Avril Lavigne, Simple Creatures, Karen O and Danger Mouse, LP, Good Charlotte, Alice In Chains, Elohim, LÉON, MadeinTYO, Spencer Sutherland, and The Faim.
Before BMG, I was the video content manager for The Hollywood Reporter and Billboard, where I was also a contributing writer. I led day-to-day workflow across both brands to accelerate native video views. I also produced highly engaged content surrounding major tentpole events and trending artists including The Killers, Cardi B, HAIM, Khalid, Charli XCX, and more.
Before THR and Billboard, I managed @BuzzFeed on Twitter and BuzzFeedENT on Facebook. I launched social initiatives and campaigns for music festivals including Coachella, Lollapalooza, Governors Ball, Outside Lands, Camp Flog Gnaw, and the first ever Desert Trip. I developed strategy for Twitter, Facebook Live, Vine, and Snapchat in tandem with the LA editorial team.
Before BuzzFeed, I was the Editor-in-Chief and YouTube channel manager at Felicia Day's Geek & Sundry as part of Legendary Digital Network. I helped run campaigns surrounding International TableTop Day, SXSW, and San Diego Comic-Con and managed Geek & Sundry vloggers.
I've worked directly with top influencers including Joey Graceffa, Arden Rose, Jenn McAllister (jennxpenn), and iJustine. I also worked on the US publicity campaign for To Kill A King’s third album, The Spiritual Dark Age. In 2014, I started my own music site and magazine, THE RADICAL, and featured the likes of Bastille, BØRNS, Jack Garratt, Rationale, Poppy, MUNA, Wolf Alice, and more at the beginning of their careers.
Send me Ryan Gosling pics.
(Photo by: Macey J Foronda)